Product manager · owner · builder
I build products fast, and they are right when they go live.
I’ve been adapting to new technology since 2003. Along the way I worked at one of the internet’s first ad exchanges, ran a real-estate software company, sold houses, managed a connected access-control product, and spent a couple of years in the trades. Every time the tools changed, I learned them. The tool now is AI, and I use it to build the products myself.
- 2003Right Media, one of the internet’s first ad exchanges. Auctions at scale.
- 2006Product marketing at Yahoo. I wrote the requirements engineers built from.
- 2008Real-estate software at IDX. I ended up running the company.
- 2017Licensed Realtor. Contracts, clients and deadlines that don’t move.
- 2022Product manager for gated-community access control.
- 2023The trades: disaster recovery by day, computer-science study on the side.
- 2026Product owner by day. Building my own products with AI the rest of the time.
What the real world taught me
Judge the number. I didn’t write the estimates. I heard them said out loud on job sites and had to decide whether they were right.
Hit the date. Real estate runs on signed paper and dates that don’t move. I managed the contracts and the people on every side.
Stay steady with people. After a loss, every kind of personality shows up. My job was to keep them, the crews and the insurers moving.
670
pull requests merged across my products in 2026.
Read .
The products
From the demo account.Live50RHSealed bidding for property repairs. I built the marketing site, the app and the API, and I run all three. No customers yet.From judging spoken estimates on job sites.
A seeded demo family.PrototypeLanternCare coordination for the family around an aging parent. One shared log, one list of what needs doing, and plain rules for who sees what.From my own family.- clioThe system behind my products: the context my AI work gets, what every run costs, and me at every gate.
- WPHostGuyWordPress hosting and care, run by one person. I move a site onto a server I run, then keep it updated, backed up and watched, and answer requests myself.
- Small toolsTwo tools for my own AI work. ccf switches Claude Code to the right account for the folder I start in, and a pager is meant to text me when a long job needs me.
How I work
Fast. I reviewed 50RH’s live signup funnel on 8 Aug 2026 and shipped six fixes within a day. Lantern was a tested prototype, ready for a guided demo, 17 days after its first commit. Fast here means fast to something that works: 50RH has no customers yet, and no family has used Lantern.
Accurate. Shipped means live and checked, not merged. When an AI checker in clio found none of six errors planted for it, I retired it and put a plain script in its place.
Scales. One pipeline for feature work: a weekly plan, then an audit, a build and a review. The plan runs on its own; I start each step after it. The planner reads the roadmaps of 50RH, Lantern and this site. The same kinds of checks travel from product to product.
Adapts. AI is inside three of my products and behind all of them, which is the experience AI consultant and forward-deployed product roles draw on. AI in the work
Plan → audit → build → review. How I build
What I shipped lately
· This site
I started this site: products first, a design system in light and dark, and tests that fail if a number has no source.
· WPHostGuy
I repriced WPHostGuy’s plans, and both now include a monthly test that each site’s contact form still works.
· 50RH
I set 50RH’s beta offer, three free months on a monthly plan with one single-use code per firm; outreach has not started yet.
· 50RH
50RH’s privacy policy now names every service that is actually running and the retention periods the code enforces.
What I hold to
- Shipped means live and checked.
- Never show a number that isn’t true.
- Propose, don’t auto-promote.
- Fail closed outside what you’ve verified.
Say hello.
I’m glad to compare notes with people who build products. The best way to reach me is a message on LinkedIn.